The start of a new year means that advertisers are starting to open their wallets and spend.  As we look around metro Phoenix it is apparent that an emphasis on outdoor advertising is happening.  Media owners are recognizing the upward trend in the industry too and rates continue to move higher.  However, there are still deals to be had, you just have to know where to look.  We have recently uncovered some new media in great locations with excellent reads for our clients. Phoenix Billboards are fast becoming the premiere way for local companies to advertise or to promote a particular offer. Contact us for a quote today before demand outstrips supply!

In the U.S., the media categories seeing the highest ad spending growth this year include: Internet driven by online video and social media. (13.5%) Television driven by technology (7.4%) Outdoor, also technology driven (3.0%) Categories with the largest declines this year are: Newspapers (down 10.0%) B2B magazines (down 6.0%) Radio (down 2.6%)

source: ZenithOptimedia